Global Pureon Privacy Policy
1. Introduction - what is explained in this privacy statement?
In this Privacy Policy, we, the Pureon Group (hereinafter referred to as we or us), explain how we collect and process personal data on our website. On this website you can find out about our company and contact us.
The protection of your personal data is of great concern to us. In this data protection declaration, we inform you in a transparent and comprehensible manner about what data we collect via our website and how we process it.
This is not an exhaustive description; if necessary, other data protection statements (or general terms and conditions, conditions of participation and similar documents) regulate specific matters. Unless otherwise stated below, the provision of your personal data is neither required by law or contract nor necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only to the extent that no other information is provided in the subsequent processing operations.
This privacy policy is based on the leading document in German.
2. What is understood by personal data?
According to the Swiss as well as the European Data Protection Act, personal data means all information relating to an identified or identifiable natural person.
If you provide us with personal data of other persons (e.g. family members, data of work colleagues), please make sure that these persons are aware of this privacy policy and only share their personal data with us if you are allowed to do so and if this personal data is correct.
3. Legal basis
We have aligned this Privacy Policy with both the revised Swiss Data Protection Act (DPA) and the European General Data Protection Regulation (GDPR). The GDPR has established itself worldwide as a benchmark for strong data protection. However, whether and to what extent these laws are applicable depends on the individual case.
4. How can you contact us?
Pureon AG, Kreuzlingerstrasse 1, 8574 Lengwil, Switzerland, is responsible for the data processing activities we carry out here (unless otherwise stated in the individual case). If you have any data protection concerns, you can communicate them to us at the above contact address, for all companies of the Pureon Group (but if possible, specify which one you are referring to). We may change this privacy policy at any time. The changes will be published on www.pureon.com, you will not be informed separately.
5. Through which ways we can see your data
If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of processing and answering your contact request. We collect your personal data if the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us.
If the contact is made for other reasons, this data processing is based on our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to this processing of personal data relating to you at any time for reasons arising from your particular situation.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.
5.1.1. Collecting and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, telephone number, place of work and position, country of origin, message text) only to the extent provided by you. The data processing serves the purpose of contacting you. By sending your message, you consent to the processing of the transmitted data. The processing is carried out with your consent.
You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. We will only use your e-mail address to process your request. Your data will then be deleted unless you have consented to further processing and use.
5.2. Use of the e-mail address for sending newsletters
We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this with your consent. The processing takes place with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.
5.3. Other possible purposes of use
In addition, we process personal data of you and other persons, to the extent permitted and deemed appropriate, also for the following purposes, in which we (and sometimes third parties) have a legitimate interest corresponding to the purpose:
Offering and further developing our offers, services and websites, apps and other platforms on which we are present
− Communicating with third parties and processing their requests (e.g. applications, media inquiries)
− Advertising and marketing (including the organization of events), insofar as you have not objected to the use of your data (if we send you advertising as an existing customer of ours, you can object to this at any time, we will then put you on a blocking list against further advertising mailings)
− Market and opinion research, media monitoring
− Warranties of our operations, in particular IT, our websites, apps and other platforms
6. Cookies / tracking and other technologies related to the use of our website
Our website uses cookies. These cookies are small text files that are stored in the Internet browser or by the Internet browser on a user’s computer system. When a user accesses a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide on their acceptance individually, as well as prevent the storage of cookies and transmission of the data they contain.
Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
Under the following web browsers, you can find out how to manage (including disable) cookies in the main browsers:
− Chrome Browser: Cookies management
− Internet Explorer: Cookies management
− Mozilla Firefox: Cookies management
− Safari: Cookies management
6.1. Technically necessary cookies
Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.
The use of cookies or similar technologies is based on the comprehensive information as well as the relevant consent. The processing of your personal data is based on our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
The following cookies can be activated with your consent:
− Preference Cookies− Statistics Cookies
− Marketing Cookies
− Non-classified cookies
You will find an explanation at the bottom of our website under “Cookie settings”.
You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
6.1.1. Cookies – Privacy by default
Our website is designed to protect your privacy by default. This means that we automatically apply the highest possible data protection standards without you having to make any special settings. We collect only the information that is absolutely necessary for the operation of our services and minimize the data collection to the essential. By selecting appropriate technical settings, you have control over what additional information you choose to share with us.
6.1.2. Cookies – Privacy by design
Privacy by design requires that you design your applications to, among other things, anonymize or delete data by default. The principle of “privacy by design” has been integrated into the development process of our platform. This means that we consider data privacy and security from the very beginning. Our system architecture and functionalities are designed to protect your personal data in the best possible way. We use strong encryption to secure your data, implemented access controls to prevent unauthorized access, and employ transparent processes for data handling.
7. Analysis
We use on our website the web analytics service Google Analytics of Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and ensuring compliance with applicable data protection laws.
7.1.1. Purpose of processing
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. To this end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. In this context, the following information may be collected, among others:
− IP address (in shortened form, so that no clear assignment is possible).
− date and time of the page request
− click path
− Information about the browser you are using and the device you are using (device)
− Visited pages
− Referrer URL (website from which you accessed our website)
− Location data
− Purchase activity
The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google. Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the website. The information generated by this about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The processing of your personal data is based on our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to this processing of personal data relating to you at any time for reasons arising from your particular situation.
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when visiting this website. You must perform the opt-out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, you are able to set the opt-out cookie: disable Google Analytics
7.2. Plug-ins and miscellaneous
7.2.1. Use of GoogleMaps
We use the function for embedding GoogleMaps maps of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and complying with applicable data protection laws.
7.2.2. Purpose
The function enables the visual display of geographical information and interactive maps. In doing so, Google also collects, processes and uses data of visitors to the websites when they call up the pages in which GoogleMaps maps are integrated. Your data may also be transmitted to the USA. The processing of your personal data is based on our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to this processing of personal data relating to you at any time for reasons arising from your particular situation.
For more information on the collection and use of data by Google, please refer to Google’s privacy policy at https://www.google.com/privacypolicy.html. There you also have the option in the Privacy Center to change your settings so that you can manage and protect your data processed by Google.
7.3. Use of YouTube
We use the YouTube video embedding feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
7.3.1. Purpose The function displays videos stored on YouTube in an iFrame on the website. In doing so, the option “Extended data protection mode” is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there.
Your data may be transmitted to the USA.
The processing of your personal data is based on our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to this processing of personal data relating to you at any time for reasons arising from your particular situation. For more information about the collection and use of data by YouTube and Google, about your rights in this respect and options for protecting your privacy, please refer to YouTube’s privacy policy under Google Privacy Policy.
8. Storage period and rights of the data subjects
8.1. Duration of storage of Google Analytics data
Google Analytics stores cookies in your web browser for a period of two years since your last visit. These cookies contain a randomly generated user ID with which you can be recognized during future website visits.
The recorded data is stored together with the randomly generated user ID, which enables the evaluation of pseudonymous user profiles. This user-related data is automatically deleted after 26 months. Other data remains stored in aggregated form indefinitely.
8.2. Rights of the data subject
You are entitled to the following rights if the legal requirements are met: the right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, you have the right to object to processing and to processing for the purpose of direct marketing.
8.2.1. Right of complaint to the supervisory authority
You have the right to complain to the supervisory authority if you believe that the processing of your personal data is not carried out lawfully.
8.2.2. Right of objection
If the personal data processing listed here is based on our legitimate interest, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.
If personal data processing is carried out for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct marketing.
8.2.3. Do not Track
Our online offers do not recognize any so-called “Do Not Track” settings of your web browser. For further information on the “Do Not Track” functionality, please visit the help pages of your web browser.
8.2.4. Use by children
Our online offers are not directed at children under the age of 13. To the extent required by law, we do not knowingly collect personal data from children under 13 without the consent of their legal guardians. We collect and transmit personal data from children only to the extent permitted by law, to obtain the consent of the parent or guardian, or to protect the child.
